top of page
FormulaeImage7_JuliaSou B&W.jpg



Julia Sou is a Melbourne based Creative Direction and Styling graduate. Throughout her studies she has been able to identify her specialties and is known for her use of bold colours, futuristic themes and eccentric concepts. Sou hopes to one day work in the industry as a Photographer, Stylist and Creative Director to direct and coordinate campaigns and photoshoots.


She has also always had a keen eye for detail. She is inspired by her favourite brands and designers and the way they curate the concepts for a collection. Sou’s work is a reminder of the importance of sense-of-play and brings back concepts that are fun and nostalgic to their audience.

Get in Touch

bottom of page